{"id":477891,"date":"2024-04-01T17:52:13","date_gmt":"2024-04-01T09:52:13","guid":{"rendered":"https:\/\/law.asia\/?p=477891"},"modified":"2025-09-24T15:09:42","modified_gmt":"2025-09-24T07:09:42","slug":"trademark-challenges-strategies-2024","status":"publish","type":"post","link":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/","title":{"rendered":"\u6848\u4f8b\u5206\u6790\uff1a\u4e0d\u5229\u60c5\u5f62\u4e0b\u7684\u5546\u6807\u786e\u6743"},"content":{"rendered":"<p style=\"text-align: justify;\"><span class=\"custom-dropcap-red vantage-red\">\u5728<\/span>\u5b9e\u8df5\u4e2d\uff0c\u4f01\u4e1a\u672a\u53ca\u65f6\u7533\u8bf7\u5546\u6807\u7684\u60c5\u51b5\u5e76\u4e0d\u5c11\u89c1\u3002\u8b6c\u5982\u56e0\u758f\u5ffd\u800c\u5bfc\u81f4\u6838\u5fc3\u5546\u6807\u906d\u62a2\u6ce8\uff0c\u6216\u4e3a\u4e86\u6293\u4f4f\u5546\u4e1a\u65f6\u673a\u5148\u884c\u6295\u5165\u4f7f\u7528\u540e\u624d\u8fdb\u884c\u5546\u6807\u7533\u8bf7\uff0c\u8fd8\u6709\u56e0\u5546\u6807\u6784\u6210\u8981\u7d20\u8fc7\u4e8e\u7b80\u5355\uff0c\u5bfc\u81f4\u4e0e\u5176\u4ed6\u5546\u6807\u76f8\u540c\u6216\u8fd1\u4f3c\u800c\u963b\u788d\u5176\u7533\u8bf7\u83b7\u6279\u7684\u60c5\u51b5\u3002\u7531\u4e8e\u5546\u6807\u662f\u8bc6\u522b\u548c\u533a\u5206\u5546\u54c1\u6216\u670d\u52a1\u7684\u6700\u91cd\u8981\u6807\u8bc6\uff0c\u82e5\u672a\u53ca\u65f6\u83b7\u5f97\u4fdd\u62a4\uff0c\u53ef\u80fd\u5bf9\u4f01\u4e1a\u7684\u4e1a\u52a1\u53d1\u5c55\u548c\u5e02\u573a\u63a8\u5e7f\u9020\u6210\u91cd\u5927\u5f71\u54cd\u3002\u7b14\u8005\u5c06\u7ed3\u5408\u5b9e\u8df5\u4e2d\u7684\u5e38\u89c1\u60c5\u5f62\uff0c\u9488\u5bf9\u5546\u6807\u786e\u6743\u8fc7\u7a0b\u4e2d\u9047\u5230\u7684\u56f0\u96be\u505a\u7b80\u8981\u5206\u4eab\u3002<\/p>\n<figure id=\"attachment_419432\" aria-describedby=\"caption-attachment-419432\" style=\"width: 200px\" class=\"wp-caption alignright\"><img class=\"size-full wp-image-419432\" src=\"https:\/\/law.asia\/wp-content\/uploads\/2023\/08\/Frank-Liu-Shanghai-Pacific-Legal.jpg\" alt=\"Frank Liu, Shanghai Pacific Legal\" width=\"200\" height=\"250\" \/><figcaption id=\"caption-attachment-419432\" class=\"wp-caption-text\"><b> \u5218\u5efa\u5f3a<\/b><br \/>\u5408\u4f19\u4eba<br \/>\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240<\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><strong>\u56e0\u5546\u4e1a\u81ea\u4fe1\u800c\u5ffd\u89c6\u5546\u6807\u7533\u8bf7\u3002<\/strong>A\u516c\u53f8\u662f\u4e00\u5bb6\u6d77\u5916\u516c\u53f8\uff0c\u7ecf\u8fc7\u591a\u5e74\u53d1\u5c55\u5df2\u7ecf\u5728\u6d77\u5916\u5e02\u573a\u79ef\u7d2f\u4e86\u826f\u597d\u7684\u58f0\u8a89\u548c\u53e3\u7891\u3002\u8be5\u516c\u53f8\u5546\u53f7\u4e5f\u662f\u5176\u91cd\u8981\u5546\u6807\uff0c\u5bf9\u5176\u7ef4\u62a4\u56fd\u5185\u5e02\u573a\u5e76\u6253\u51fb\u4fb5\u6743\u8d77\u7740\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002A\u516c\u53f8\u867d\u5df2\u8fdb\u5165\u4e2d\u56fd\u5e02\u573a\u6570\u5e74\uff0c\u4f46\u57fa\u4e8e\u5bf9\u81ea\u8eab\u884c\u4e1a\u5730\u4f4d\u7684\u81ea\u4fe1\uff0c\u5728\u8f83\u957f\u4e00\u6bb5\u65f6\u95f4\u5185\u8ba4\u4e3a\u662f\u5426\u6ce8\u518c\u5546\u6807\u5e76\u4e0d\u4f1a\u5bf9\u4e2d\u56fd\u5883\u5185\u7684\u5546\u4e1a\u8fd0\u8425\u9020\u6210\u5f71\u54cd\uff0c\u76f4\u5230\u53d1\u73b0\u5e02\u573a\u4e0a\u642d\u4fbf\u8f66\u7684\u884c\u4e3a\u5f00\u59cb\u5f71\u54cd\u5176\u5e02\u573a\u4efd\u989d\u540e\uff0c\u65b9\u624d\u610f\u8bc6\u5230\u5546\u6807\u6ce8\u518c\u7684\u91cd\u8981\u6027\u3002\u7136\u800c\uff0c\u6b64\u65f6A\u516c\u53f8\u5546\u6807\u7684\u7533\u8bf7\u5df2\u9762\u4e34\u5728\u6838\u5fc3\u7c7b\u522b\u4e0a\u6709\u6570\u4e2a\u5728\u5148\u76f8\u540c\u6216\u8fd1\u4f3c\u5546\u6807\u7b49\u591a\u91cd\u969c\u788d\u3002<\/p>\n<p style=\"text-align: justify;\">\u5728\u8be6\u7ec6\u5206\u6790A\u516c\u53f8\u7ecf\u8425\u60c5\u51b5\u4ee5\u53ca\u5404\u4e2a\u5728\u5148\u5546\u6807\u7684\u72b6\u6001\u540e\uff0c\u7b14\u8005\u4e3aA\u516c\u53f8\u91cf\u8eab\u5b9a\u505a\u4e86\u786e\u6743\u65b9\u6848\u3002\u57fa\u4e8e\u6838\u5fc3\u7c7b\u522b\u7684\u76f8\u540c\u5546\u6807\u5df2\u88ab\u62a2\u6ce8\u4e14\u5b58\u5728\u591a\u4e2a\u8fd1\u4f3c\u5546\u6807\u7684\u5b9e\u9645\u60c5\u51b5\uff0c\u53ef\u4ee5\u9884\u89c1\u8fd9\u4e00\u786e\u6743\u8fc7\u7a0b\u590d\u6742\u4e14\u8017\u65f6\u3002\u4e00\u65b9\u9762\uff0c\u7b14\u8005\u5bf9\u884c\u52a8\u7684\u9636\u6bb5\u6027\u7ed3\u679c\u8fdb\u884c\u4e86\u9884\u5224\u548c\u5206\u6790\uff0c\u53e6\u4e00\u65b9\u9762\uff0c\u5bf9\u5404\u4e2a\u5728\u5148\u5546\u6807\u8fdb\u884c\u4e86\u9488\u5bf9\u6027\u4e14\u591a\u652f\u7ebf\u7684\u884c\u52a8\uff0c\u5305\u62ec\u6839\u636e\u64a4\u9500\u884c\u52a8\u7684\u8fdb\u7a0b\u53ca\u65f6\u63d0\u4ea4\u591a\u8f6e\u540e\u5907\u5546\u6807\u7533\u8bf7\u7b49\u3002\u901a\u8fc7\u591a\u65b9\u4f4d\u534f\u540c\u884c\u52a8\uff0c\u5728\u6e05\u626b\u6389\u6240\u6709\u7684\u969c\u788d\u540e\uff0cA\u516c\u53f8\u7684\u5546\u6807\u6700\u7ec8\u83b7\u5f97\u4e86\u5176\u6838\u5fc3\u7c7b\u522b\u548c\u5546\u54c1\u4e0a\u7684\u6ce8\u518c\u3002\u8fd9\u4e0d\u4ec5\u592f\u5b9e\u4e86A\u516c\u53f8\u81ea\u8eab\u7684\u5546\u6807\u6743\u5229\u57fa\u7840\uff0c\u4e5f\u6709\u52a9\u4e8e\u5176\u5728\u56fd\u5185\u8fdb\u884c\u7ef4\u6743\u884c\u52a8\uff0c\u6b64\u5916\uff0c\u63d0\u524d\u884c\u52a8\u89c4\u5212\u53ca\u7ed3\u679c\u9884\u5224\u4e5f\u7ed9A\u516c\u53f8\u7684\u5546\u4e1a\u5b89\u6392\u63d0\u4f9b\u4e86\u6709\u529b\u53c2\u8003\u3002<\/p>\n<p style=\"text-align: justify;\"><strong>\u4e1a\u52a1\u8c03\u6574\u80cc\u666f\u4e0b\u7684\u7d27\u6025\u5546\u6807\u7533\u8bf7\u3002<\/strong>B\u516c\u53f8\u662f\u4e00\u5bb6\u96c6\u5408\u4e86\u8bbe\u8ba1\u3001\u96f6\u552e\u3001\u5bb6\u5c45\u7b49\u591a\u5143\u4e1a\u52a1\u7684\u516c\u53f8\u3002\u7531\u4e8e\u4e1a\u52a1\u8c03\u6574\u9700\u62a2\u5360\u5e02\u573a\u5148\u673a\uff0cB\u516c\u53f8\u5c06C\u5546\u6807\u5df2\u6295\u5165\u7ebf\u4e0a\u7ebf\u4e0b\u4f7f\u7528\uff0c\u5e76\u5728\u6b64\u60c5\u5f62\u4e0b\u5bfb\u6c42\u5168\u9762\u7684\u5546\u6807\u7533\u8bf7\u65b9\u6848\u3002\u6b64\u65f6\uff0c\u521d\u6b65\u68c0\u7d22\u53d1\u73b0\u591a\u4e2a\u53ef\u80fd\u7684\u8fd1\u4f3c\u5728\u5148\u5546\u6807\uff0c\u4f46B\u516c\u53f8\u5df2\u6295\u5165\u5de8\u5927\u6210\u672c\u5c06C\u5546\u6807\u8fdb\u884c\u63a8\u5e7f\u4f7f\u7528\uff0c\u5ba2\u89c2\u4e0a\u96be\u4ee5\u8fdb\u884c\u6362\u6807\u3002\u9664\u4e86\u7d27\u6025\u5b8c\u6210\u591a\u4ef6\u5546\u6807\u7533\u8bf7\uff0c\u4ee5\u5c3d\u65e9\u5360\u636e\u7533\u8bf7\u65e5\u671f\u9632\u6b62\u62a2\u6ce8\uff0c\u7b14\u8005\u540c\u65f6\u4e5f\u5206\u6790\u4e86\u6ce8\u518c\u6210\u529f\u7387\uff0c\u4ee5\u4fbf\u505a\u597d\u540e\u7eed\u884c\u52a8\u51c6\u5907\u3002\u7533\u8bf7\u63d0\u4ea4\u540e\uff0cC\u5546\u6807\u679c\u7136\u5728\u591a\u4e2a\u6838\u5fc3\u7c7b\u522b\u4e0a\u906d\u9047\u5728\u5148\u8fd1\u4f3c\u5546\u6807\u800c\u88ab\u9a73\u56de\u3002\u5728B\u516c\u53f8\u5373\u5c06\u653e\u5f03\u540e\u7eed\u884c\u52a8\u7684\u60c5\u51b5\u4e0b\uff0c\u7b14\u8005\u518d\u6b21\u8fdb\u884c\u6df1\u5ea6\u5206\u6790\u5e76\u53ca\u65f6\u8c03\u6574\u7b56\u7565\uff0c\u5c06\u5546\u6807\u7533\u8bf7\u91cd\u70b9\u96c6\u4e2d\u5728\u8f83\u4e3a\u6838\u5fc3\u7684\u51e0\u4e2a\u7c7b\u522b\u4e0a\uff1b\u4e4b\u540e\u534f\u52a9B\u516c\u53f8\u8fdb\u884c\u5546\u6807\u4f7f\u7528\u65b9\u9762\u7684\u8bc1\u636e\u6536\u96c6\uff0c\u540c\u65f6\u5b8c\u5584\u9a73\u56de\u590d\u5ba1\u7684\u7406\u7531\u3002\u7ecf\u8fc7\u51e0\u8f6e\u9f50\u5fc3\u534f\u529b\u7684\u884c\u52a8\uff0c\u6700\u7ec8\u5728\u591a\u4e2a\u6838\u5fc3\u7c7b\u522b\u4e0a\u53d6\u5f97\u4e86C\u5546\u6807\u7684\u6ce8\u518c\uff0c\u4ee5\u8f83\u77ed\u65f6\u95f4\u548c\u8f83\u4f4e\u6210\u672c\u652f\u6301\u4e86B\u516c\u53f8\u7684\u7d27\u6025\u4e1a\u52a1\u9700\u6c42\u3002<\/p>\n<figure id=\"attachment_169054\" aria-describedby=\"caption-attachment-169054\" style=\"width: 200px\" class=\"wp-caption alignright\"><img class=\"wp-image-169055\" src=\"https:\/\/law.asia\/wp-content\/uploads\/2020\/04\/\u9ec4\u51b0\u5029-Jerry-Huang.jpg\" alt=\"infringement\" width=\"200\" height=\"240\" \/><figcaption id=\"caption-attachment-169054\" class=\"wp-caption-text\"><b> \u9ec4\u51b0\u5029<\/b><br \/>\u5f8b\u5e08<br \/>\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240<\/figcaption><\/figure>\n<p style=\"text-align: justify;\">\u867d\u7136\u7b14\u8005\u901a\u5e38\u5efa\u8bae\u201c\u5546\u6807\u5148\u884c\u3001\u4f7f\u7528\u5728\u540e\u201d\u4ee5\u51cf\u5c11\u98ce\u9669\uff0c\u4f46\u5728\u5e02\u573a\u591a\u53d8\u4e14\u65f6\u673a\u6613\u901d\u7684\u60c5\u51b5\u4e0b\uff0c\u4f01\u4e1a\u6709\u65f6\u5f88\u96be\u5b8c\u5168\u6309\u7167\u5e38\u89c4\u8ba1\u5212\u884c\u4e8b\u3002\u5728\u6b64\u60c5\u5f62\u4e0b\uff0c\u5219\u9700\u56e0\u5730\u5236\u5b9c\u5236\u5b9a\u5e76\u8c03\u6574\u7b56\u7565\uff0c\u6700\u5927\u7a0b\u5ea6\u4e3a\u5ba2\u6237\u5546\u4e1a\u89c4\u5212\u4fdd\u9a7e\u62a4\u822a\u3002<\/p>\n<p style=\"text-align: justify;\"><strong>\u5546\u6807\u786e\u6743\u5e03\u5c40\u53ca\u9488\u5bf9\u62a2\u6ce8\u5546\u6807\u7684\u884c\u52a8\u3002<\/strong>D\u516c\u53f8\u662f\u4e00\u5bb6\u4e3b\u8425\u6e05\u6d01\u7528\u54c1\u7684\u6d77\u5916\u516c\u53f8\uff0c\u6700\u521d\u53ea\u5728\u6d77\u5916\u6ce8\u518c\u4e86\u201cD\u201d\u5546\u6807\u3002\u5728\u5176\u8003\u8651\u5f00\u62d3\u548c\u53d1\u5c55\u4e2d\u56fd\u5e02\u573a\u65f6\uff0c\u5374\u53d1\u73b0\u56fd\u5185\u6709\u4e00\u4ef6\u7591\u4f3c\u62a2\u6ce8\u7684\u5546\u6807\u5df2\u8fdb\u5165\u521d\u5ba1\u516c\u544a\u9636\u6bb5\u3002\u5728\u5145\u5206\u4e86\u89e3D\u516c\u53f8\u80cc\u666f\u548c\u9700\u6c42\u540e\uff0c\u7b14\u8005\u5236\u5b9a\u4e86\u5bf9\u5e94\u7684\u786e\u6743\u65b9\u6848\uff1b\u8003\u8651\u5230\u8be5\u7591\u4f3c\u62a2\u6ce8\u7684\u5546\u6807\u52bf\u5fc5\u4f1a\u59a8\u788dD\u516c\u53f8\u81ea\u8eab\u7684\u5546\u6807\u7533\u8bf7\uff0c\u7b14\u8005\u9996\u5148\u53ca\u65f6\u63d0\u4ea4\u4e86\u5f02\u8bae\u7533\u8bf7\u4ee5\u963b\u6b62\u8be5\u5546\u6807\u6ce8\u518c\uff0c\u540c\u65f6\u4ee3\u7406D\u516c\u53f8\u5728\u4e2d\u56fd\u63d0\u4ea4\u4e86\u6838\u5fc3\u7c7b\u522b\u548c\u5173\u8054\u7c7b\u522b\u4e0a\u7684\u201cD\u201d\u5546\u6807\u6ce8\u518c\u7533\u8bf7\u3002\u6b64\u5916\uff0c\u4e3a\u4e86\u987a\u5e94\u4e2d\u56fd\u5e02\u573a\u548c\u6d88\u8d39\u8005\u7684\u4e60\u60ef\uff0c\u7b14\u8005\u5546\u8bae\u4e86\u591a\u4e2a\u5bf9\u5e94\u7684\u4e2d\u6587\u5546\u6807\u4f9bD\u516c\u53f8\u4ece\u5546\u4e1a\u89d2\u5ea6\u9009\u62e9\uff0c\u5e76\u540c\u65f6\u63d0\u4ea4\u4e86\u4e2d\u6587\u5546\u6807\u7684\u6ce8\u518c\u7533\u8bf7\u3002\u7531\u4e8e\u5728\u6311\u9009\u4e2d\u6587\u5546\u6807\u65f6\u5df2\u8fdb\u884c\u4e86\u521d\u6b65\u68c0\u7d22\u5e76\u907f\u5f00\u5df2\u6709\u7684\u5728\u5148\u6ce8\u518c\uff0c\u56e0\u6b64\u4e2d\u6587\u5546\u6807\u7684\u6ce8\u518c\u8f83\u4e3a\u987a\u5229\u3002\u4f46\u82f1\u6587\u201cD\u201d\u5546\u6807\u6ce8\u518c\u7533\u8bf7\u5982\u9884\u671f\u9047\u5230\u4e86\u8be5\u7591\u4f3c\u62a2\u6ce8\u5546\u6807\u7684\u963b\u788d\uff1b\u7531\u4e8e\u5df2\u63d0\u524d\u91c7\u53d6\u5f02\u8bae\u884c\u52a8\u963b\u6b62\u5176\u987a\u5229\u6ce8\u518c\uff0c\u7b14\u8005\u6700\u7ec8\u4e89\u53d6\u5230D\u516c\u53f8\u7684\u4e2d\u82f1\u6587\u5546\u6807\u5747\u5728\u6838\u5fc3\u7c7b\u522b\u548c\u5173\u8054\u7c7b\u522b\u4e0a\u6838\u51c6\u6ce8\u518c\uff0c\u4e3a\u5176\u65e5\u540e\u7ee7\u7eed\u5f00\u62d3\u4e2d\u56fd\u5e02\u573a\u6253\u4e0b\u4e86\u5546\u6807\u57fa\u7840\u3002<\/p>\n<p style=\"text-align: justify;\">\u4e2d\u56fd\u6bcf\u5e74\u7684\u5546\u6807\u6ce8\u518c\u7533\u8bf7\u6570\u91cf\u5e9e\u5927\uff0c\u73b0\u6709\u5df2\u6838\u51c6\u6ce8\u518c\u7684\u5546\u6807\u4ef6\u6570\u4e5f\u6570\u91cf\u4f17\u591a\uff0c\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u5bf9\u5546\u6807\u7533\u8bf7\u7684\u5ba1\u67e5\u6807\u51c6\u4e5f\u5728\u9010\u6b65\u6536\u7d27\uff0c\u5bfc\u81f4\u5f88\u591a\u60c5\u51b5\u4e0b\u4f01\u4e1a\u7684\u5546\u6807\u6ce8\u518c\u7533\u8bf7\u8fc7\u7a0b\u5e76\u4e0d\u5982\u610f\u3002\u4f46\u65e0\u8bba\u9047\u5230\u4f55\u79cd\u60c5\u5f62\uff0c\u56e0\u5730\u5236\u5b9c\u5e76\u53ca\u65f6\u8c03\u6574\u65b9\u6848\uff0c\u5bf9\u98ce\u9669\u548c\u7ed3\u679c\u8fdb\u884c\u9636\u6bb5\u6027\u7684\u5206\u6790\u548c\u9884\u5224\uff0c\u624d\u6709\u53ef\u80fd\u6700\u5927\u7a0b\u5ea6\u5730\u8fce\u6765\u8f6c\u673a\u3002<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #808080;\"><strong>\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240\u5408\u4f19\u4eba\u5218\u5efa\u5f3a\uff0c\u5f8b\u5e08\u9ec4\u51b0\u5029<\/strong><\/span><\/p>\n<section class=\"format-info\">\n<p style=\"text-align: justify;\"><img class=\"aligncenter size-full wp-image-230069\" src=\"https:\/\/law.asia\/wp-content\/uploads\/2021\/04\/Pacific-Legal-logo.jpg\" alt=\"\" width=\"370\" height=\"68\" srcset=\"https:\/\/law.asia\/wp-content\/uploads\/2021\/04\/Pacific-Legal-logo.jpg 370w, https:\/\/law.asia\/wp-content\/uploads\/2021\/04\/Pacific-Legal-logo-300x55.jpg 300w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/> \u4e0a\u6d77\u5e02\u9759\u5b89\u533a\u5357\u4eac\u897f\u8def1266\u53f7<br \/>\n\u6052\u9686\u5e7f\u573a2\u53f7\u697c2709\u5ba4 \u90ae\u7f16: 200040<br \/>\n\u7535\u8bdd: +86 21 6086 0199<br \/>\n\u4f20\u771f: +86 21 6086 0111<br \/>\n\u7535\u5b50\u4fe1\u7bb1: <a href=\"mailto:Frank.Liu@shanghaipacificlegal.com\">Frank.Liu@shanghaipacificlegal.com<\/a><br \/>\n<a href=\"mailto:Jerry.Huang@shanghaipacificlegal.com\">Jerry.Huang@shanghaipacificlegal.com<\/a><br \/>\n<a href=\"http:\/\/www.shanghaipacificlegal.com\">www.shanghaipacificlegal.com<\/a><\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u5b9e\u8df5\u4e2d\uff0c\u4f01\u4e1a\u672a\u53ca\u65f6\u7533\u8bf7\u5546\u6807\u7684\u60c5\u51b5\u5e76\u4e0d\u5c11\u89c1\u3002\u8b6c\u5982\u56e0\u758f\u5ffd\u800c\u5bfc\u81f4\u6838\u5fc3\u5546\u6807\u906d\u62a2\u6ce8\uff0c\u6216\u4e3a\u4e86\u6293\u4f4f\u5546\u4e1a\u65f6\u673a\u5148\u884c\u6295\u5165\u4f7f\u7528\u540e\u624d<\/p>\n","protected":false},"author":7425,"featured_media":477888,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","meta-author":"\u5218\u5efa\u5f3a\u548c\u9ec4\u51b0\u5029\uff0c\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240"},"categories":[141319,82183,75,271],"tags":[111826,4196,2217,143172,3562,143171,143173,663],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.7 (Yoast SEO v17.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u6536\u7d27\u5546\u6807\u5ba1\u67e5\u6807\u51c6\uff0c\u4f01\u4e1a\u5728\u9762\u4e34\u5546\u6807\u88ab\u62a2\u6ce8\u6216\u642d\u4fbf\u8f66\u7684\u60c5\u51b5\u4e0b\uff0c\u4ee5\u671f\u901a\u8fc7\u6ce8\u518c\u5546\u6807\u7ef4\u6743\u5e76\u975e\u6613\u4e8b\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u6848\u4f8b\u5206\u6790\uff1a\u4e0d\u5229\u60c5\u5f62\u4e0b\u7684\u5546\u6807\u786e\u6743\" \/>\n<meta property=\"og:description\" content=\"\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u6536\u7d27\u5546\u6807\u5ba1\u67e5\u6807\u51c6\uff0c\u4f01\u4e1a\u5728\u9762\u4e34\u5546\u6807\u88ab\u62a2\u6ce8\u6216\u642d\u4fbf\u8f66\u7684\u60c5\u51b5\u4e0b\uff0c\u4ee5\u671f\u901a\u8fc7\u6ce8\u518c\u5546\u6807\u7ef4\u6743\u5e76\u975e\u6613\u4e8b\" \/>\n<meta property=\"og:url\" content=\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Law.asia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AsiaBusinessLaw\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-01T09:52:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-24T07:09:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ablj_insights\" \/>\n<meta name=\"twitter:site\" content=\"@ablj_insights\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jan\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/law.asia\/zh-hans\/#organization\",\"name\":\"Law.asia\",\"url\":\"https:\/\/law.asia\/zh-hans\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/AsiaBusinessLaw\/\",\"https:\/\/www.instagram.com\/law.asia_\/?hl=en\",\"https:\/\/www.linkedin.com\/company\/asiabusinesslawjournal\/\",\"https:\/\/www.youtube.com\/@Law.asiaLimited\",\"https:\/\/twitter.com\/ablj_insights\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/law.asia\/zh-hans\/#logo\",\"inLanguage\":\"zh-CN\",\"url\":\"https:\/\/law.asia\/wp-content\/uploads\/2020\/10\/LAWDOTASIA-LOGO-152.png\",\"contentUrl\":\"https:\/\/law.asia\/wp-content\/uploads\/2020\/10\/LAWDOTASIA-LOGO-152.png\",\"width\":152,\"height\":152,\"caption\":\"Law.asia\"},\"image\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/law.asia\/zh-hans\/#website\",\"url\":\"https:\/\/law.asia\/zh-hans\/\",\"name\":\"Law.asia\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/law.asia\/zh-hans\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-CN\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage\",\"inLanguage\":\"zh-CN\",\"url\":\"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg\",\"contentUrl\":\"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg\",\"width\":900,\"height\":600,\"caption\":\"Trademark Confirmation\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage\",\"url\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/\",\"name\":\"\\u6848\\u4f8b\\u5206\\u6790\\uff1a\\u4e0d\\u5229\\u60c5\\u5f62\\u4e0b\\u7684\\u5546\\u6807\\u786e\\u6743\\u7b56\\u7565\\u63a2\\u8ba8 | \\u4e2d\\u56fd | Law.asia\",\"isPartOf\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage\"},\"datePublished\":\"2024-04-01T09:52:13+00:00\",\"dateModified\":\"2025-09-24T07:09:42+00:00\",\"description\":\"\\u56fd\\u5bb6\\u77e5\\u8bc6\\u4ea7\\u6743\\u5c40\\u6536\\u7d27\\u5546\\u6807\\u5ba1\\u67e5\\u6807\\u51c6\\uff0c\\u4f01\\u4e1a\\u5728\\u9762\\u4e34\\u5546\\u6807\\u88ab\\u62a2\\u6ce8\\u6216\\u642d\\u4fbf\\u8f66\\u7684\\u60c5\\u51b5\\u4e0b\\uff0c\\u4ee5\\u671f\\u901a\\u8fc7\\u6ce8\\u518c\\u5546\\u6807\\u7ef4\\u6743\\u5e76\\u975e\\u6613\\u4e8b\",\"breadcrumb\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#breadcrumb\"},\"inLanguage\":\"zh-CN\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage\"},\"author\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/#\/schema\/person\/9faa14703e4a324e69f759a9ed21a8a5\"},\"headline\":\"\\u6848\\u4f8b\\u5206\\u6790\\uff1a\\u4e0d\\u5229\\u60c5\\u5f62\\u4e0b\\u7684\\u5546\\u6807\\u786e\\u6743\",\"datePublished\":\"2024-04-01T09:52:13+00:00\",\"dateModified\":\"2025-09-24T07:09:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage\"},\"wordCount\":52,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/#organization\"},\"image\":{\"@id\":\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg\",\"keywords\":[\"\\u4e0a\\u6d77\\u5e02\\u592a\\u5e73\\u6d0b\\u5f8b\\u5e08\\u4e8b\\u52a1\\u6240\",\"\\u4f01\\u4e1a\",\"\\u5546\\u6807\\u6ce8\\u518c\",\"\\u5546\\u6807\\u7533\\u8bf7\",\"\\u5546\\u6807\\u786e\\u6743\",\"\\u5b9e\\u8df5\\u4e2d\",\"\\u62a2\\u6ce8\\u5546\\u6807\",\"\\u77e5\\u8bc6\\u4ea7\\u6743\\u4fdd\\u62a4\"],\"articleSection\":[\"2024\\u5e742\\u6708\\u520a\",\"\\u4e0a\\u6d77\\u5e02\\u592a\\u5e73\\u6d0b\\u5f8b\\u5e08\\u4e8b\\u52a1\\u6240\",\"\\u5546\\u6cd5\",\"\\u5546\\u6cd5\\u4e13\\u680f\"],\"inLanguage\":\"zh-CN\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#respond\"]}],\"copyrightYear\":\"2024\",\"copyrightHolder\":{\"@id\":\"https:\/\/law.asia\/#organization\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/law.asia\/zh-hans\/#\/schema\/person\/9faa14703e4a324e69f759a9ed21a8a5\",\"name\":\"Jan\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/law.asia\/zh-hans\/#personlogo\",\"inLanguage\":\"zh-CN\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c8044aea04b9ecf97cf9614281fee92c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c8044aea04b9ecf97cf9614281fee92c?s=96&d=mm&r=g\",\"caption\":\"Jan\"},\"url\":\"https:\/\/law.asia\/zh-hans\/author\/van_author6\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"description":"\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u6536\u7d27\u5546\u6807\u5ba1\u67e5\u6807\u51c6\uff0c\u4f01\u4e1a\u5728\u9762\u4e34\u5546\u6807\u88ab\u62a2\u6ce8\u6216\u642d\u4fbf\u8f66\u7684\u60c5\u51b5\u4e0b\uff0c\u4ee5\u671f\u901a\u8fc7\u6ce8\u518c\u5546\u6807\u7ef4\u6743\u5e76\u975e\u6613\u4e8b","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/","og_locale":"zh_CN","og_type":"article","og_title":"\u6848\u4f8b\u5206\u6790\uff1a\u4e0d\u5229\u60c5\u5f62\u4e0b\u7684\u5546\u6807\u786e\u6743","og_description":"\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u6536\u7d27\u5546\u6807\u5ba1\u67e5\u6807\u51c6\uff0c\u4f01\u4e1a\u5728\u9762\u4e34\u5546\u6807\u88ab\u62a2\u6ce8\u6216\u642d\u4fbf\u8f66\u7684\u60c5\u51b5\u4e0b\uff0c\u4ee5\u671f\u901a\u8fc7\u6ce8\u518c\u5546\u6807\u7ef4\u6743\u5e76\u975e\u6613\u4e8b","og_url":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/","og_site_name":"Law.asia","article_publisher":"https:\/\/www.facebook.com\/AsiaBusinessLaw\/","article_published_time":"2024-04-01T09:52:13+00:00","article_modified_time":"2025-09-24T07:09:42+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@ablj_insights","twitter_site":"@ablj_insights","twitter_misc":{"\u4f5c\u8005":"Jan","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/law.asia\/zh-hans\/#organization","name":"Law.asia","url":"https:\/\/law.asia\/zh-hans\/","sameAs":["https:\/\/www.facebook.com\/AsiaBusinessLaw\/","https:\/\/www.instagram.com\/law.asia_\/?hl=en","https:\/\/www.linkedin.com\/company\/asiabusinesslawjournal\/","https:\/\/www.youtube.com\/@Law.asiaLimited","https:\/\/twitter.com\/ablj_insights"],"logo":{"@type":"ImageObject","@id":"https:\/\/law.asia\/zh-hans\/#logo","inLanguage":"zh-CN","url":"https:\/\/law.asia\/wp-content\/uploads\/2020\/10\/LAWDOTASIA-LOGO-152.png","contentUrl":"https:\/\/law.asia\/wp-content\/uploads\/2020\/10\/LAWDOTASIA-LOGO-152.png","width":152,"height":152,"caption":"Law.asia"},"image":{"@id":"https:\/\/law.asia\/zh-hans\/#logo"}},{"@type":"WebSite","@id":"https:\/\/law.asia\/zh-hans\/#website","url":"https:\/\/law.asia\/zh-hans\/","name":"Law.asia","description":"","publisher":{"@id":"https:\/\/law.asia\/zh-hans\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/law.asia\/zh-hans\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"zh-CN"},{"@type":"ImageObject","@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage","inLanguage":"zh-CN","url":"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg","contentUrl":"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg","width":900,"height":600,"caption":"Trademark Confirmation"},{"@type":"WebPage","@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage","url":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/","name":"\u6848\u4f8b\u5206\u6790\uff1a\u4e0d\u5229\u60c5\u5f62\u4e0b\u7684\u5546\u6807\u786e\u6743\u7b56\u7565\u63a2\u8ba8 | \u4e2d\u56fd | Law.asia","isPartOf":{"@id":"https:\/\/law.asia\/zh-hans\/#website"},"primaryImageOfPage":{"@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage"},"datePublished":"2024-04-01T09:52:13+00:00","dateModified":"2025-09-24T07:09:42+00:00","description":"\u56fd\u5bb6\u77e5\u8bc6\u4ea7\u6743\u5c40\u6536\u7d27\u5546\u6807\u5ba1\u67e5\u6807\u51c6\uff0c\u4f01\u4e1a\u5728\u9762\u4e34\u5546\u6807\u88ab\u62a2\u6ce8\u6216\u642d\u4fbf\u8f66\u7684\u60c5\u51b5\u4e0b\uff0c\u4ee5\u671f\u901a\u8fc7\u6ce8\u518c\u5546\u6807\u7ef4\u6743\u5e76\u975e\u6613\u4e8b","breadcrumb":{"@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#breadcrumb"},"inLanguage":"zh-CN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home"}]},{"@type":"Article","@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#article","isPartOf":{"@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage"},"author":{"@id":"https:\/\/law.asia\/zh-hans\/#\/schema\/person\/9faa14703e4a324e69f759a9ed21a8a5"},"headline":"\u6848\u4f8b\u5206\u6790\uff1a\u4e0d\u5229\u60c5\u5f62\u4e0b\u7684\u5546\u6807\u786e\u6743","datePublished":"2024-04-01T09:52:13+00:00","dateModified":"2025-09-24T07:09:42+00:00","mainEntityOfPage":{"@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#webpage"},"wordCount":52,"commentCount":0,"publisher":{"@id":"https:\/\/law.asia\/zh-hans\/#organization"},"image":{"@id":"https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#primaryimage"},"thumbnailUrl":"https:\/\/law.asia\/wp-content\/uploads\/2024\/04\/Case-study-TM-confirmation-under-adverse-circumstances.jpg","keywords":["\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240","\u4f01\u4e1a","\u5546\u6807\u6ce8\u518c","\u5546\u6807\u7533\u8bf7","\u5546\u6807\u786e\u6743","\u5b9e\u8df5\u4e2d","\u62a2\u6ce8\u5546\u6807","\u77e5\u8bc6\u4ea7\u6743\u4fdd\u62a4"],"articleSection":["2024\u5e742\u6708\u520a","\u4e0a\u6d77\u5e02\u592a\u5e73\u6d0b\u5f8b\u5e08\u4e8b\u52a1\u6240","\u5546\u6cd5","\u5546\u6cd5\u4e13\u680f"],"inLanguage":"zh-CN","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/law.asia\/zh-hans\/trademark-challenges-strategies-2024\/#respond"]}],"copyrightYear":"2024","copyrightHolder":{"@id":"https:\/\/law.asia\/#organization"}},{"@type":"Person","@id":"https:\/\/law.asia\/zh-hans\/#\/schema\/person\/9faa14703e4a324e69f759a9ed21a8a5","name":"Jan","image":{"@type":"ImageObject","@id":"https:\/\/law.asia\/zh-hans\/#personlogo","inLanguage":"zh-CN","url":"https:\/\/secure.gravatar.com\/avatar\/c8044aea04b9ecf97cf9614281fee92c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c8044aea04b9ecf97cf9614281fee92c?s=96&d=mm&r=g","caption":"Jan"},"url":"https:\/\/law.asia\/zh-hans\/author\/van_author6\/"}]}},"_links":{"self":[{"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/posts\/477891"}],"collection":[{"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/users\/7425"}],"replies":[{"embeddable":true,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/comments?post=477891"}],"version-history":[{"count":3,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/posts\/477891\/revisions"}],"predecessor-version":[{"id":478012,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/posts\/477891\/revisions\/478012"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/media\/477888"}],"wp:attachment":[{"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/media?parent=477891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/categories?post=477891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/law.asia\/zh-hans\/wp-json\/wp\/v2\/tags?post=477891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}