{"id":683087,"date":"2026-05-02T09:00:32","date_gmt":"2026-05-02T01:00:32","guid":{"rendered":"https:\/\/law.asia\/?p=683087"},"modified":"2026-05-14T15:35:19","modified_gmt":"2026-05-14T07:35:19","slug":"ai-deepfakes-asian-trademark-protection-inta-2026","status":"publish","type":"post","link":"https:\/\/law.asia\/ja\/ai-deepfakes-asian-trademark-protection-inta-2026\/","title":{"rendered":"\u6ce8\u76ee\u3055\u308c\u308b\u8ad6\u70b9"},"content":{"rendered":"<p style=\"text-align: justify;\"><span class=\"vantage-grey\"><em><strong>INTA\u306e\u5e74\u6b21\u7dcf\u4f1a\u3067\u306f\u3001\u73fe\u5728IP\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u91cd\u8981\u8ab2\u984c\u304c\u8b70\u8ad6\u3055\u308c\u307e\u3059\u3002\u7406\u4e8b\u306eSheja Ehtesham\u6c0f\u3001MS Bharath\u6c0f\u3001Jianguo Wang\u6c0f\u304c\u3001\u4e2d\u5fc3\u7684\u306a\u30c6\u30fc\u30de\u306b\u306a\u308b\u3068\u898b\u8fbc\u307e\u308c\u308b\u30c8\u30d4\u30c3\u30af\u3092\u793a\u3057\u307e\u3059\u3002<\/strong><\/em><\/span><em><strong>Sheryl Ubana<\/strong><\/em><span class=\"vantage-grey\"><em><strong>\u3068<\/strong><\/em><\/span><em><strong>Bimal Mirwani<\/strong><\/em><span class=\"vantage-grey\"><em><strong>\u304c\u5831\u544a\u3057\u307e\u3059\u3002<\/strong><\/em><\/span><\/p>\n<p style=\"text-align: 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justify;\">INTA\u306e\u5e74\u6b21\u4f1a\u5408\u306f\u3001\u6025\u901f\u306b\u9032\u5316\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u74b0\u5883\u306b\u9069\u5fdc\u3059\u308b\u305f\u3081\u306b\u3001\u6cd5\u7684\u67a0\u7d44\u307f\u3068\u57f7\u884c\u6226\u7565\u304c\u3069\u306e\u3088\u3046\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u306e\u304b\u306b\u53d6\u308a\u7d44\u3080\u4e3b\u8981\u306a\u5834\u3068\u306a\u308b\u898b\u901a\u3057\u3067\u3059\u3002<\/p>\n<p style=\"text-align: justify;\">\u30a4\u30f3\u30c9\u3084\u4e2d\u56fd\u3068\u3044\u3063\u305f\u4e3b\u8981\u306a\u6cd5\u57df\u304b\u3089\u306e\u5927\u898f\u6a21\u306a\u53c2\u52a0\u3092\u80cc\u666f\u306b\u3001INTA\u306e\u7406\u4e8b\u3067ALG India Law Offices\u306e\u30de\u30cd\u30fc\u30b8\u30f3\u30b0\u30fb\u30d1\u30fc\u30c8\u30ca\u30fc\u3067\u3042\u308bSheja Ehtesham\u6c0f\u3001KRIA Law\u306e\u5275\u8a2d\u8005\u517c\u30de\u30cd\u30fc\u30b8\u30f3\u30b0\u30fb\u30d1\u30fc\u30c8\u30ca\u30fc\u3067\u3042\u308bM S Bharath\u6c0f\u3001Haier Group\u306e\u77e5\u7684\u8ca1\u7523\u30bc\u30cd\u30e9\u30eb\u30fb\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u517c\u30d6\u30e9\u30f3\u30c9\u526f\u30bc\u30cd\u30e9\u30eb\u30fb\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3067\u3042\u308bJianguo Wang\u6c0f\u304c\u3001IP\u306e\u3069\u306e\u5074\u9762\u304c\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u3068\u898b\u8fbc\u307e\u308c\u308b\u306e\u304b\u306b\u3064\u3044\u3066<em>Asia Business Law Journal<\/em>\u306b\u8a9e\u308a\u307e\u3059\u3002<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #d26b1d;\"><strong>\u751f\u6210<\/strong><strong>AI<\/strong><strong>\u306e\u96e3\u984c<\/strong><\/span><\/h2>\n<p style=\"text-align: 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src=\"https:\/\/law.asia\/wp-content\/uploads\/2026\/05\/Sheja-Ehtesham\u6c0f.jpg\" alt=\"\" width=\"600\" height=\"930\" \/><\/p>\n<p style=\"text-align: justify;\">\u300cINTA\u306f\u3001\u751f\u6210AI\u3068\u77e5\u7684\u8ca1\u7523\u306e\u63a5\u70b9\u306b\u304a\u3051\u308b\u81ea\u3089\u306e\u7acb\u5834\u3092\u7a4d\u6975\u7684\u306b\u69cb\u7bc9\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u7126\u70b9\u306f\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u3001\u30d6\u30e9\u30f3\u30c9\u30aa\u30fc\u30ca\u30fc\u3084\u6d88\u8cbb\u8005\u306e\u52b9\u679c\u7684\u306a\u4fdd\u8b77\u3068\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u78ba\u4fdd\u3059\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u300d\u3068Ehtesham\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002<\/p>\n<p style=\"text-align: justify;\">Bharath\u6c0f\u306f\u3001AI\u3092\u5229\u7528\u3057\u3066\u751f\u6210\u3055\u308c\u305f\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u300c\u97f3\u97fb\u3068\u8996\u899a\u306e\u53cc\u65b9\u306b\u304a\u3044\u3066\u3001\u5148\u884c\u307e\u305f\u306f\u65e2\u306b\u63a1\u7528\u3055\u308c\u305f\uff3b\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\uff3d\u306b\u8fd1\u63a5\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u5e38\u306b\u30ea\u30b9\u30af\u3092\u4f34\u3044\u3084\u3059\u3044\u300d\u3068\u8a00\u3044\u307e\u3059\u3002<\/p>\n<p style=\"text-align: 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style=\"text-align: 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justify;\">\u3053\u306e\u554f\u984c\u306f\u30a2\u30b8\u30a2\u3067\u7279\u306b\u6df1\u523b\u3067\u3001\u5546\u6a19\u4fb5\u5bb3\u306f\u4f9d\u7136\u3068\u3057\u3066\u91cd\u5927\u306a\u61f8\u5ff5\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u5206\u65ad\u3055\u308c\u305f\u6cd5\u5236\u5ea6\u306f\u57f7\u884c\u3092\u3055\u3089\u306b\u8907\u96d1\u306b\u3057\u3066\u304a\u308a\u3001\u7279\u306b\u56fd\u969b\u5c55\u958b\u3092\u76ee\u6307\u3059\u4e2d\u56fd\u4f01\u696d\u306b\u3068\u3063\u3066\u554f\u984c\u306b\u306a\u3063\u3066\u3044\u308b\u3068Wang\u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002<\/p>\n<p><img class=\"alignnone wp-image-683123 size-full\" src=\"https:\/\/law.asia\/wp-content\/uploads\/2026\/05\/Jianguo-Wang\u6c0f.jpg\" alt=\"\" width=\"600\" height=\"930\" \/><\/p>\n<p style=\"text-align: justify;\">\u300c\u30a2\u30b8\u30a2\u306f\u3001AI\u306e\u6d3b\u7528\u304c\u6700\u3082\u6d3b\u767a\u3067\u3001\u4e16\u754c\u5168\u4f53\u3067\u898b\u3066\u3082\u5546\u6a19\u4fb5\u5bb3\u304c\u6700\u3082\u96c6\u4e2d\u7684\u306b\u767a\u751f\u3057\u3066\u3044\u308b\u5730\u57df\u306e\u4e00\u3064\u3067\u3059\u300d\u3068\u540c\u6c0f\u3002\u300c\u3057\u304b\u3057\u3001\u6cd5\u5236\u5ea6\u306e\u5206\u65ad\u3001AI\u306b\u95a2\u3059\u308b\u7279\u5225\u898f\u5247\u306e\u6574\u5099\u306e\u9045\u308c\u3001\u4e00\u8cab\u6027\u306e\u306a\u3044\u6cd5\u57f7\u884c\u57fa\u6e96\u304c\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3059\u308b\u4e2d\u56fd\u4f01\u696d\u306b\u3068\u3063\u3066\u76f8\u5f53\u306e\u30ea\u30b9\u30af\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u300d<\/p>\n<p style=\"text-align: justify;\">Wang\u6c0f\u306f\u3001\u751f\u6210AI\u306b\u306f\u660e\u78ba\u306a\u6a5f\u4f1a\u304c\u3042\u308b\u4e00\u65b9\u3067\u3001\u5bfe\u51e6\u3059\u3079\u304d\u8907\u96d1\u306a\u8ab2\u984c\u3082\u3082\u305f\u3089\u3059\u3082\u306e\u3067\u3042\u308b\u3068\u8b66\u544a\u3057\u307e\u3059\u3002\u300c\u751f\u6210AI\u306f\u3001\u5546\u6a19\u4fdd\u8b77\u306b\u5909\u9769\u7684\u306a\u6a5f\u4f1a\u3068\u540c\u6642\u306b\u8ab2\u984c\u3082\u3082\u305f\u3089\u3057\u307e\u3059\u3002INTA\u306e\u7acb\u5834\u306f\u3001\u4e16\u754c\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u4fdd\u8b77\u306b\u304a\u3051\u308b\u5171\u901a\u306e\u5229\u76ca\u3068\u3001\u4e2d\u56fd\u4f01\u696d\u306e\u5b9f\u52d9\u4e0a\u306e\u30cb\u30fc\u30ba\u3068\u5408\u81f4\u3057\u3066\u3044\u307e\u3059\u300d<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #d26b1d;\"><strong>\u3088\u308a\u5186\u6ed1\u306a\u9023\u643a\u3078\u5411\u3051\u3066<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\">INTA\u306f\u4ee5\u524d\u304b\u3089\u3001\u30a4\u30f3\u30c9\u306b\u304a\u3051\u308b\u57f7\u884c\u5f53\u5c40\u9593\u306e\u3088\u308a\u7dca\u5bc6\u306a\u9023\u643a\u3092\u63d0\u5531\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u306f\u3001\u7a0e\u95a2\u3001\u898f\u5236\u5f53\u5c40\u3001\u6a29\u5229\u8005\u304c\u4e00\u4f53\u3068\u3057\u3066\u6a5f\u80fd\u3059\u308b\u3053\u3068\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u73fe\u6642\u70b9\u3067\u306f\u3001Ehtesham\u6c0f\u306f\u524d\u5411\u304d\u306a\u5146\u5019\u3092\u611f\u3058\u308b\u3068\u3044\u3044\u307e\u3059\u3002<\/p>\n<p style=\"text-align: justify;\">\u300c\u3053\u3053\u6570\u5e74\u3067\u3001\u5354\u529b\u4f53\u5236\u306e\u9762\u3067\u76ee\u306b\u898b\u3048\u308b\u6539\u5584\u304c\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3057\u305f\u3002\u305d\u306e\u4e00\u56e0\u306f\u3001INTA\u3001\u57f7\u884c\u5f53\u5c40\u3001\u696d\u754c\u95a2\u4fc2\u8005\u306e\u9593\u306e\u7d99\u7d9a\u7684\u306a\u9023\u643a\u3067\u3059\u300d\u3068\u540c\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002\u300c2026\u5e74\uff13\u6708\u306eINTA\u4f1a\u9577\u4ee3\u8868\u56e3\u306e\u30a4\u30f3\u30c9\u8a2a\u554f\u3084\u3001\u5171\u540c\u3067\u306e\u7a0e\u95a2\u7814\u4fee\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u3088\u3046\u306a\u53d6\u308a\u7d44\u307f\u306f\u3001\u653f\u5e9c\u6a5f\u95a2\u3001\u30d6\u30e9\u30f3\u30c9\u30aa\u30fc\u30ca\u30fc\u3001\u898f\u5236\u5f53\u5c40\u306e\u9023\u643a\u3092\u4fc3\u3057\u3001\u57f7\u884c\u306b\u304a\u3051\u308b\u8a8d\u8b58\u306e\u5411\u4e0a\u3068\u9023\u643a\u306e\u6539\u5584\u306b\u5bc4\u4e0e\u3057\u307e\u3057\u305f\u300d<\/p>\n<p style=\"text-align: justify;\">\u72b6\u6cc1\u306b\u306f\u660e\u308b\u3044\u5146\u3057\u304c\u898b\u3048\u308b\u3082\u306e\u306e\u3001\u7279\u306b\u57f7\u884c\u5168\u4f53\u3067\u4e00\u8cab\u6027\u3092\u78ba\u4fdd\u3059\u308b\u70b9\u3067\u306f\u3001\u6539\u5584\u306e\u4f59\u5730\u304c\u3042\u308b\u3068\u540c\u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002\u300c\u30a4\u30f3\u30c9\u3067\u306e\u57f7\u884c\u306f\u4f9d\u7136\u3068\u3057\u3066\u3084\u3084\u5206\u65ad\u3055\u308c\u305f\u72b6\u614b\u306b\u3042\u308a\u3001\u7a0e\u95a2\u3001\u8b66\u5bdf\u3001\u305d\u306e\u4ed6\u306e\u898f\u5236\u6a5f\u95a2\u306e\u9593\u3067\u9023\u643a\u306e\u30ec\u30d9\u30eb\u306f\u7570\u306a\u308a\u307e\u3059\u300d\u3068\u540c\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002\u300c\u7a0e\u95a2\u306b\u3088\u308b\u57f7\u884c\u306f\u5f37\u5316\u3055\u308c\u307e\u3057\u305f\u304c\u3001\u4e00\u8cab\u6027\u3084\u5bfe\u5fdc\u901f\u5ea6\u306b\u306f\u5dde\u3054\u3068\u306b\u307e\u3060\u3070\u3089\u3064\u304d\u304c\u3042\u308a\u307e\u3059\u300d<\/p>\n<p style=\"text-align: justify;\">Wang\u6c0f\u306f\u3001\u30a2\u30b8\u30a2\u306e\u6cd5\u57df\u306f\u3001\u5546\u6a19\u5be9\u67fb\u57fa\u6e96\u306e\u8abf\u6574\u3092\u56f3\u308a\u3001\u30c7\u30a3\u30fc\u30d7\u30d5\u30a7\u30a4\u30af\u95a2\u9023\u306e\u30d6\u30e9\u30f3\u30c9\u4e0d\u6b63\u884c\u70ba\u3092\u5bfe\u8c61\u3068\u3059\u308b\u5c02\u9580\u306e\u898f\u5b9a\u3092\u5b9a\u3081\u3001AI\u3092\u6d3b\u7528\u3057\u305f\u5546\u6a19\u691c\u7d22\u30b5\u30fc\u30d3\u30b9\u306e\u898f\u5236\u3092\u884c\u3046\u3079\u304d\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #d26b1d;\"><strong>\u30d6\u30e9\u30f3\u30c9\u306e\u4fdd\u8b77<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\">INTA\u5e74\u6b21\u7dcf\u4f1a\u3067\u53d6\u308a\u4e0a\u3052\u3089\u308c\u308b\u4e88\u5b9a\u306e\u5e45\u5e83\u3044\u30c8\u30d4\u30c3\u30af\u306e\u4e2d\u3067\u3001Ehtesham\u6c0f\u3068Bharath\u6c0f\u306f\u3001\u4f01\u696d\u5185\u6cd5\u52d9\u30c1\u30fc\u30e0\u306b\u3068\u3063\u3066\u30d6\u30e9\u30f3\u30c9\u4fdd\u8b77\u304c\u4e3b\u8981\u306a\u5546\u6a19\u4e0a\u306e\u8ab2\u984c\u3068\u3057\u3066\u969b\u7acb\u3063\u3066\u3044\u308b\u3068\u306e\u70b9\u3067\u4e00\u81f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p style=\"text-align: justify;\">\u300c\u4eca\u5e74\u3001\u4f01\u696d\u5185\u6cd5\u52d9\u30c1\u30fc\u30e0\u306b\u3068\u3063\u3066\u306e\u4e3b\u8981\u306a\u8ab2\u984c\u306f\u3001\u307e\u3059\u307e\u3059\u30c7\u30b8\u30bf\u30eb\u5316\u3057AI\u4e3b\u5c0e\u3068\u306a\u308b\u74b0\u5883\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u4fdd\u8b77\u3059\u308b\u3053\u3068\u3067\u3059\u300d\u3068Ehtesham\u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002\u300c\u3053\u308c\u306b\u306f\u3001AI\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30c7\u30a3\u30fc\u30d7\u30d5\u30a7\u30a4\u30af\u3001\u306a\u308a\u3059\u307e\u3057\u3001\u305d\u3057\u3066\u507d\u9020\u54c1\u306e\u51fa\u54c1\u3001\u30c9\u30e1\u30a4\u30f3\u540d\u306e\u60aa\u7528\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3084EC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u4e0d\u6b63\u4f7f\u7528\u3068\u3044\u3063\u305f\u5927\u898f\u6a21\u304b\u3064\u81ea\u52d5\u5316\u3055\u308c\u305f\u4fb5\u5bb3\u306b\u3088\u308b\u30ea\u30b9\u30af\u304c\u542b\u307e\u308c\u307e\u3059\u300d<\/p>\n<p><img class=\"wp-image-683119 size-full aligncenter\" src=\"https:\/\/law.asia\/wp-content\/uploads\/2026\/05\/MS-Bharath\u6c0f.jpg\" alt=\"\" width=\"600\" height=\"930\" \/><\/p>\n<p style=\"text-align: justify;\">Bharath\u6c0f\u306f\u3001\u3053\u306e\u554f\u984c\u306f\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u500b\u4eba\u306b\u3082\u5f71\u97ff\u3057\u5f97\u308b\u3068\u6307\u6458\u3057\u307e\u3059\u3002\u300c\u500b\u4eba\u3084\u8457\u540d\u4eba\u306f\u3001\u30c7\u30a3\u30fc\u30d7\u30d5\u30a7\u30a4\u30af\u3084\u3001\u6c0f\u540d\u3001\u753b\u50cf\u3001\u8096\u50cf\u306e\u5229\u7528\u306b\u8d77\u56e0\u3059\u308b\u554f\u984c\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3059\u300d<\/p>\n<p style=\"text-align: justify;\">Wang\u6c0f\u306f\u3001\u3088\u308a\u5e83\u7bc4\u306a\u8ab2\u984c\u3068\u4e26\u3093\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u4fdd\u8b77\u304c\u4e2d\u56fd\u304b\u3089\u306e\u53c2\u52a0\u8005\u306b\u3068\u3063\u3066\u3082\u4e2d\u5fc3\u7684\u306a\u61f8\u5ff5\u306b\u306a\u308b\u3068\u8a00\u3044\u307e\u3059\u3002\u300c\u500b\u4eba\u7684\u306a\u4e88\u6e2c\u3068\u3057\u3066\u306f\u3001\u4e2d\u56fd\u95a2\u9023\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u306f\u304a\u305d\u3089\u304f\u6b21\u306e\u3088\u3046\u306a\u30c8\u30d4\u30c3\u30af\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u4e2d\u56fd\u5546\u6a19\u6cd5\u6539\u6b63\u306b\u304a\u3051\u308b\u65b0\u305f\u306a\u52d5\u304d\u3001\u30af\u30ed\u30b9\u30dc\u30fc\u30c0\u30fc\u77e5\u7684\u8ca1\u7523\u4fdd\u8b77\u3001\u30d6\u30e9\u30f3\u30c9\u30ea\u30b9\u30af\u7ba1\u7406\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3059\u308b\u4e2d\u56fd\u4f01\u696d\u3001\u7279\u306b\u30c7\u30b8\u30bf\u30eb\u30fbEC\u4e8b\u696d\u8005\u306e\u4fdd\u8b77\u3001\u305d\u3057\u3066AI\u751f\u6210\u5546\u6a19\u304a\u3088\u3073\u30c7\u30a3\u30fc\u30d7\u30d5\u30a7\u30a4\u30af\u4e0d\u6b63\u884c\u70ba\u306e\u898f\u5236\u3067\u3059\u300d<\/p>\n<p style=\"text-align: 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